J. Balvin/Guess
- Client
- GUESS × J Balvin × FriendsWithYou
- Role
- Apparel Graphic Design, Merchandise Design, Textile Development
Designed a dynamic range of merch for J Balvin’s Arcoíris Tour, combining iconic GUESS branding and FriendsWithYou’s playful universe with the tour’s vibrant visual identity. I also developed bespoke multicolor tie-dye treatments for J Balvin’s onstage wardrobe, extending the color and energy of the tour into coordinated denim sets and performance pieces.